In contrast to SVOD providers, social is full of content material that is chunk sized, snackable, and highly customized. People log onto these platforms frequently and they can be entertained for a minute or an hour. In the United States, some 80% of s

In contrast to SVOD providers, social is full of content material that is chunk sized, snackable, and highly customized. People log onto these platforms frequently and they can be entertained for a minute or an hour. In the United States, some 80% of social media users say they use social media companies no less than every day and 59% use these companies several instances a day. Across the United States, the United Kingdom, Germany, Brazil, and Japan, Gen Z, Millennial, and Gen X consumers are constantly extra doubtless to use these services.

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Drew Savanna

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